Cover Reveal – Destiny’s Girl by Adite Banerjie

Welcoming none other than the acclaimed author Adite Banerjie as she joins the Indie Author Band Wagon!

Can’t wait to read the book in its new Avtaar. Read the personal note by the author herself and remember to grab your copies. ūüôā

Cover Reveal

Five years ago, my first book was published by Harlequin/Mills & Boon with the title “The Indian Tycoon’s Marriage Deal”. It was an exciting moment for me as a writer and I will always cherish that memory.

Strange thing is that I get to do a re-run of that moment yet again. But this time as a self-published author. I am hugely excited at the opportunity to revisit Krish and Maya’s story and bring it to my readers with a new cover and title. There could be no other month more appropriate for the re-launch of a romance than the Month of Love — February!

The story is now called Destiny’s Girl. And it has a brilliant new cover… I am sure you will agree with me!

I did wonder if I should update Krish & Maya’s story. But as I went through the manuscript, I realized that my protagonists are now not merely characters in my book, but they have their own fictional lives within the pages of the book. Who am I to change that? So, their story is presented as is, complete with its flaws and foibles — in real life we don’t get a chance to change our past, do we?

If you have read their story, I hope you will enjoy revisiting it again when¬† Destiny’s Girl goes online as an e-book on Amazon (stay tuned for the announcement). And if you haven’t read it, I’d urge you to read it!

And now… for the C.O.V. E. R.¬†¬†¬† R.E.V.E.A.L.¬† <Drum Roll, please!> ūüôā


So here comes DESTINY’S GIRL….












Would love to know what you think of the cover.

And wait…. there is some more news. Destiny’s Girl will have a sequel soon. It will be the Happily Ever After story of two characters you meet in Destiny’s Girl — Rohan and Natasha.

So, keep your eyes peeled for more updates on the release of Destiny’s Girl and its sequel.

May Valentine’s Month be full of love and happiness for you all!

Adite Banerjie







2 years as an Indie Author – 8 lessons I learnt. A #PoweredbyIndie post

November of 2017 will mark the second anniversary of me pushing the very exciting ‘Publish’ button on this wonderful Amazon KDP portal and introducing my first baby Abhaya to this world! Exciting would be an understatement to describe the journey that followed! Here are the 8 things I learnt since then.

  1. One book seldom gets you anywhere – The first book gets us, aspiring authors rid of that annoyingly lingering ‘aspiring’ word from our bios. But persisting through multiple books is when we really prove our resilience and love for words! This was not an empty lesson I learnt. Avishi, my second novel, in its launch month, garnered readership that Abhaya garnered in more than 6 months! Now that was some learning!
  2. Being an author, especially Indie author is a lot more than just writing. We would all love to zealously guard our writing time. But being my own publisher taught me what else goes into producing a book (Editing, Cover design, Synopsis, pricing, promotion and what not!). I learnt to outsource some activities and before that, identifying reliable providers who would do a good job.
  3. Thy name is Multi-tasking – 23 months down the line, I don’t have the luxury of just focusing my energies on my first book. I am marketing my first and second books, editing the third, writing the fourth and even plotting the fifth! Of course, there is this matter of focus. But juggling the products in progress in each stage of production is something we need to be prepared for.
  4. Social media is NOT a distraction. If only we had a control on when to use it and when to resist it. Social Media and Ecommerce is the one channel that supports your against the lack of conventional supply chain support that the traditional publishing industry enjoys. But learning how much time to spend on which platform was an exciting journey by itself! I learnt that building readership online happens long before our books come out.
  5. I am my own Publicity manager РAt least until I earn enough to hire one! And that is some time away. Being shy of self promotion earned me nothing but frustration and a loss of crucial mileage in the initial months of launching Abhaya. We all know books spread by word of mouth. But our own mouths are the very first source of the word!
  6. I can’t afford to be that reclusive introvert – Gone are the days when being a writer meant to shut out yourself from the world and write. (I doubt such a period even existed except in imagination in the first place!). Networking means everything. I learnt to remain grounded while aiming high from other authors. I am learning what worked for who and why. All because I go out and talk!
  7. Love words? Love numbers too! –¬†I am lucky to have been an analyst before my writer’s avatar. The love for numbers stayed with me and now it helps me measure the effectiveness of each activity. What is the word count I could manage per day over the last six months? What is the ROI on the time and money I spent on Social media? When to expect tangible and when to be content with intangible results? What caused the spurt in sales and what caused the slowdown? Loving words helps you be a writers. Loving numbers helps you be your own boss.¬†
  8. Growing is sharing – I learnt to scoff at a myth that perpetuates from the mediocre segments, “Don’t share your secrets!” Because, genius, there are no secrets and no short cuts! There is only learning and powering on! Learning happens only when you share your inferences with another and test your conclusions. Learning happens when you try to help those behind you to catch up with the distance. As Joanna Penn says, there is no competition, only co-opetition. Karma is real.¬†Open up that mind and share your wisdom!¬†



An Indie author’s wishlist to Amazon [Working post]

(This is a working post and I shall take time to gather inputs, organize them and perhaps frame a petition to Jeff Bezos. If you are an indie author and/or have something that you want to bring to the notice of Amazon, please  feel free to leave a comment below.)

Dear Amazon,

It has been close to six months since my debut novel went live on Amazon. Needless to say, the self-publishing and selling experience has enriched me a lot. You made me feel empowered as an independent author and thank you for being there for me.

In the meantime, from my own experience and also based on my interactions with the indie author community, I realized that there are a lot of things that Amazon could do to make things easier for authors in helping them sell better. An author’s time is better spent in writing. While I believe that authors also need to spend time and efforts on marketing and selling, Amazon can do the following to make the eco-system long lasting.

  1. Give us the intelligence and insights РI would love to know how many landed up on the page of my book from which sources and how many such clicks converted (bought). Also, let me know how many added the book to their wish list. Mostly, people do that as they are waiting for the prices to reduce and that insight helps in my pricing decisions. Another  desirable insight that can be shared with the authors is about Kindle Unlimited. While I get the logic behind the number of pages, it would be great to know how many downloads translated into full reads and how many did not.
  2. Just because the reviewer is my ‘friend’ does not mean that his/her review is paid – Figure out a more intelligent way to weed out dishonest and paid reviews. Spying on social networks isn’t an intelligent way to do so. The only audience for an indie author is his or her social media connections and their word of mouth means a lot. Especially with Kindle and ebooks, it is simpler to figure out whether the said customer has read the book before reviewing it.
  3. Payments – Let me appreciate the monthly payment policy of Amazon as against the quarterly or bi-annual payment system followed by many publishers. But you are also a global firm, so behave like one – I am an Indian author whose book is¬†live on all international portals of Amazon. But apparently, the company can process payments to my Indian Bank account only from those sales through the Indian and US Portals. Effectively, the sales that took place through the¬†UK, French, Italian and Australian portals haven’t translated into payments and they won’t until the minimum amount accumulated in each country portal is 100$/100 GBP. Isn’t that unfair? If processing so many smaller amounts is an issue, is there no middle ground? Say, why can’t the company convert the smaller payments into Coupons that authors can use to buy books from Amazon itself?
  4. Returns Policy (especially the one on ebooks) РThis is a problem that I did not personally encounter but many seem to be doing so. Amazon charges the author for ebook delivery to the customer. That eats into the royalty. When a customer returns an ebook, the author loses full money, as well as the delivery costs. Amazon seriously needs a different policy on ebook returns. Amazon has the technological capability to gauge till where the reader has read the book before returning it. (If they can count page reads on Kindle Unlimited, they can do it here too!). Also, 10% of the book is open for the customer to read and make a call before buying. It is rare that someone likes the sample three/four chapters put out and buys the book and then dislikes it. To give a fair chance to both sides, please rethink your returns policy. If a reader has read the full book and still dislikes it, the author can at least get the royalty equivalent to a single full-read on Kindle Unlimited.
  5. You have acquired Goodreads. Now integrate it – Goodreads is a great place to market the books. It offers a great deal of visibility too. In my experience, the ratings there are more honest and spontaneous reviews and ratings. Can Amazon look at integrating the ratings and reviews from Goodreads on the respective pages of the books? All it needs to do is segregate the verified purchases from others. This helps as we don’t have to ‘hound’ the known readers constantly to paste their reviews on both places.

Addressing the wishes I am sure would be to the advantage of authors, readers and Amazon itself. A vibrant ecosystem needs regular upgrades. The tech-gods at Amazon would agree with me.

Cheers and Regards

An Indie Author